Wednesdays are for Self-Publishing

I have decided, for now :), to self-publish this book when it is time. I really thought that I needed an agent and the traditional path. Certainly the success of other self-published authors has caused me to examine the map more carefully.

I have turned off the main road to take the route toward self-publishing.
Some of the stops I think are along the way:

  1. First Stop: I need a quality Product
    1. I need readers and feedback (have some)
    2. I need an editor (pretty sure I have one)
    3. I need help with artwork (my wife has a good eye)
    4. I need layout (I can probably do this part)
  2. Second Stop: I need a marketing plan
    1. Who are my target readers
    2. Why would they want to spend ~8 hours of the life in this book
    3. etc (I have a couple good templates)
  3. Third Stop: Distribution/Placement
    1. Kindle all the way?
    2. What are my necessary channels?
  4. Fourth Stop: Promotion
    1. What unique ways (cheap ways) can I promote the book?
  5. Fifth Stop: Price
    1. hmmm

This is a work in progress. I’m trying to follow the 4 p’s of marketing.

As usual for Wednesday, here is a good post on the Pros & Cons of self-publishing

  1. Info blast!

    It doesn’t hurt to start with Kindle, Barnes & Noble, and the others. You might find that your book sells very well on the non-Kindle sites. That didn’t happen with me, which is why I just left Smashwords to go Kindle exclusive. The big benefit of self-publishing is that you can try everything and change things around whenever you need to. I would suggest Smashwords only because they do a very thorough format check, which helped me figure out how to format for all platforms. Also, don’t forget Createspace can give your book a paperback option.

    I know I’m a broken record, but I have a page on my blog that lists all the advertising sites I used. Overall, I spent $70 between them and that was with 2 splurges. You can probably use them all for less than $50.

    • tyroper said:

      Thanks! You do have good info. Mind if I link it here?

      • Go right ahead. It’s there for everyone. I’m investigating KDP Select right now and testing out a free download weekend while I’m at the convention. So, I’ll have some info on Monday about that for all aspiring authors.

        • tyroper said:

          Cool. Thanks

  2. This looks like a very good checklist– good luck!

  3. Kira said:

    It sounds like you are truly thinking each “P” out carefully! You have a good plan in place so I’m sure it will all fall into place as you move forward!

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